Jun 25, 2022  
2013-2014 Academic Catalog 
    
2013-2014 Academic Catalog [ARCHIVED CATALOG]

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MKTG 2998 - Relationship Marketing - A Strategic Approach


Lec. 3; Cr. 3

Relationship marketing is a course that shows the methods that are effective in helping businesses create strong bonds with their customers over the long term.



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